Have you recently begun your journey within the digital marketing sphere? If you wish to learn more about your field, join us on Wednesday, March 14, 2024, for an exclusive webinar that will equip you with the knowledge and strategies to master the intricacies of digital marketing and stand out […]
Digital
A new report released this month by Intero Digital (disclosure: I previously worked with Intero), “Revolutionizing Reach: The 2024 Digital Marketing Landscape You Can’t Ignore,” checks the yearly pulse for the digital spending and marketing activities of its SMB client list. The report covers a wide digital landscape and includes […]
JAMESTOWN, N.C. — Top 100 retailer Furnitureland South announced that Bobby Gaddy is its director of e-commerce, a position he assumed in October. In his new role for the Jamestown, N.C.-based retailer, Gaddy’s responsibilities encompass overseeing the Furnitureland South digital experience. This involves managing the digital ecosystem, ensuring its vitality […]
Interested in investing in HiveSkill’s campaign? Click here to get started. The world of digital marketing could be in for another evolution with a new direct marketing company, HiveSkill. HiveSkill offers a unique marketing solution characterized by customization, hyper-targeting and a foundation of trust and data. Its approach involves delivering […]
Highwire Public Relations Expanded Services Position Highwire Clients for Growth in an Era of Competitive Content Evan F.P., Senior Vice President of Content Strategy at Highwire Evan F.P., Senior Vice President of Content Strategy at Highwire Matt McAllister, Senior Vice President of Content Marketing at Highwire Matt McAllister, Senior Vice […]
Sean Christy has been promoted to general manager of Lightning Digital, the Las Vegas Review-Journal’s online marketing and advertising arm. Lightning Digital is an all-in-one campaign management team that creates custom, in-house digital business programs. Christy said he’s excited to take on the new leadership role within the company. He […]
Digital marketing playbooks have been turned upside down by recent data privacy changes, mandating an existential shift for fashion brands that once relied on customer targeting tools offered at scale by Silicon Valley’s tech giants. Third-party ad targeting, social media growth hacking techniques and early iterations of loyalty programmes and […]
Over the past year, non-fungible tokens, or NFTs, emerged as a promising new avenue for fashion brands to draw in shoppers and build membership communities, letting them interact in ways that are arguably deeper and more meaningful than simply having an email address. A brand can engage customers who hold […]
FLAGSTAFF, Ariz. & MILPITAS, Calif.–(BUSINESS WIRE)–Bluespan, an experienced U.S. internet service provider (ISP), and Tarana, the company that created the first instance of next-generation fixed wireless access (ngFWA) technology with their G1 broadband platform, today announced a number of hybrid network projects that will result in more than 750,000 homes […]
This article is part of a limited editorial series, called The 2023 Notebook, and is designed to be a guide to marketing and media buying in the new year. Explore the series here. In the Bible, there’s a parable about the man who built his house upon the sand versus […]