CONTRIBUTED TO THE OBSERVER AUBURN — The city of Montgomery recently announced plans to extend its high-speed internet network to Auburn, Alabama. This expansion will pave the digital path to cost-effective, efficient and accessible connectivity. The Montgomery Internet Exchange, MGMix, a peering network that supports internet service providers (ISP), will […]
Digital
The market and consumer behavior have changed tremendously in the last few years. Marketing needs to consistently change to meet those demands, meanwhile ensuring the brand image reflects the same core values. Marketing is becoming more niche-focused by the day. But here are some digital marketing trends that encompass all […]
CEO and co-founder of conversational marketing automation platform Spectrm. getty The marketing landscape is noisy. Traditional social, email and display marketing channels are in decline, making it difficult to stand out. It’s hard to stay ahead of customers’ changing preferences for engagement. And if you can catch a customer’s attention, […]
While it’s always fun to score a bargain or to get something you really covet on sale, there are times when a gadget or appliance is simply worth the splurge. We review a lot of kitchen tech, appliances, and accessories and these are the ones that have earned a place […]
Digital marketing strategies sit at the foundation of every memorable brand campaign of the past few years. When it’s done right, a variety of channels combine to create a cohesive, share-worthy experience. But what is digital marketing? Advancements in technology have ballooned what can fall under the already broad term. […]
The GCSB retrieves information directly from where it is stored or processed on computers. Photo: 123rf One of the country’s two spy agencies has revealed it retrieves information directly from where it is stored or processed on computers. The “computer network exploitation” operations have been a highly-classified secret at the […]
2023 is right around the corner, and it’s the perfect time to analyze your business to determine what’s working well, where there is room for improvement, and what changes need to be made. One key area to evaluate is your marketing strategy and whether it’s actively helping you achieve (if […]
Have you ever noticed the subtle ways your grocery store tries to get you to spend as much as possible? In the aisles, the most expensive products are strategically stocked at eye level. The staple goods are inconveniently located in the very back of the store, forcing you to walk […]
If you’re thinking of selling your house and you’ve likely found that selling can be difficult. It can be helpful to make your home more attractive and enjoyed it less. It could be necessary to offer tours, but you won’t have the time to relax in your house. It’s not […]
Sponsored Content The holiday season is around the corner. Deloitte’s retail and consumer products practice projects that holiday sales will increase by 4-6% this year, totaling $1.45 to $1.47 trillion between November and January. That’s great news for retailers. But you must engage your customers in the right place and […]