Colleagues reviewing infographics at table getty Marketing campaigns may have different goals, such as raising brand awareness, boosting sales or increasing event attendance. But all campaigns require a company’s resources, whether that’s money from the marketing budget or employees’ time and expertise. When resources are on the line, leaders want […]

Marketing is an inherently, dynamic industry that has always changed with evolving technology. However, technological progression is happening faster than ever in the digital age. This constant shift leaves even the most learned digital marketing experts forced to adapt to new trends daily. Businesses for whom marketing is not their […]